Responsive Web Design:’s Latest Addition

Responsive Design adds a new element to the User Experience.

People always question what’s next for web design. We like Oliver Riechenstein’s answer:

…The web is defined by the user. If the user wants something he will either get it or create it himself. To see beyond today’s limits of the web all we need to do is see what is needed… As it becomes much easier to develop web designs with the upcoming browser generation, there is more functional liberty and more visual standardization in web design.

Now with the emergence of smart phones and tablets and countless devices to surf the interwebs and download apps, web design is forced to swear allegiance to this growing trend. And while designing your site for every individual device may seem an impossible feat, one new web design trend offers the solution: Responsive Web Design. And it should be no surprise that we’re excited to announce that it’s the latest feature to grace our website.

Many popular HTML5 websites and applications are currently taking advantage of everything CSS3 media queries and responsive web design have to offer.

So what is Responsive Web Design?

In layman’s terms: the site now adjusts to fit comfy within the browser width that the site is displayed on… It’s like a Stretch Armstrong for websites!

In geek speak: Responsive web design is a technique to build web pages that alter how they look using CSS3 media queries.  There is a single source code for the page regardless of the device displaying it. Its presentation is defined using the CSS3 media queries, which specify the CSS rules for each browser size.

At, our Sales and Support Teams continue to put the customer first, while our Web Team keeps their focus on the user. Here’s some things that caught their attention: A recent study by Morgan Stanley’s analysts led them to believe that, based on the current rate of change and adoption, the mobile web will be bigger than desktop Internet use by 2015. And MobiThinking’s study estimates there are 1.2 billion mobile web users in the world. So it would seem users need a web experience that tailors to multiple devices.

And we’re not trying to brag or pat ourselves on the shoulder, but we kind of beat Microsoft to implementing Responsive Web Design(They still get a kudos for staying on the cutting edge of web standards.)

Responsive Design for Fpweb.netThe advantages:

  • Responsive design provides the user with an experience custom-tailored to any browser size – desktop, tablet, mobile… wristwatch (coming soon?).
  • It keeps your desktop and mobile content on a single URL, which is easier for your users to interact with, share and link to.
  • It’s easier to maintain: your web pages use a single source HTML file.
  • Google discovers your content more efficiently without needing to crawl a page with different Googlebots to retrieve and index all of the content.

The result:

  • All of the design sizes reveal the same content; they’re simply arranged in a manner that suits their appropriate screen size.
  • Now you can pull up on your desktop, iPad, iPhone, iPlant, iPumpkin or any other iThing you have and receive an experience custom-tailored to your device.

Responsive web design provides an optimal viewing experience and it’s just another way that we’re making it easier for you to interact with, the global leader in SharePoint Hosting.

Now head to and start stretching that screen! 

Editor’s Note: While our entire website is freshly equipped with responsive design, the blog (which is a separate animal) is currently under the ‘responsive knife’. And while we realize the irony of you reading this on a non-responsive medium at the moment, we’re very excited to finish and present a complete overhaul of our blog in the near future. Stay tuned.

See also: 20 Best Responsive Web Design Examples of 2012
Responsive Web Design by Ethan Marcotte

2012-09-24T07:17:13+00:00 September 24th, 2012|

One Comment

  1. William Wilkinson January 28, 2013 at 8:33 pm - Reply

    A website where content is dynamically structured to fit the medium in which it is viewed variety in screen size & screen resolution. The two main components of responsive web design are fluid grid structures and CSS media queries.
    website design Atlanta GA

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